Yellowstone stars' hats begin in Greeley, Colo. | TheFencePost.com
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Americans go 'westerncore' as Yellowstone fans adopt cowboy look | US television | The Guardian
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Yellowstone' Show Has Suburbanites Dressing Like Cattle Ranchers - WSJ
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Yellowstone' inspires Western fashion trend among fans embracing 'cowboy couture' | Fox Business
Greeley Hat Works In The Media: Yellowstone, Season 2 – Greeley Hat Works
How Yellowstone's John Dutton and Beth Dutton keep it real in clothes that fit their characters and the top-rated US show's Montana ranch setting | South China Morning Post